by fdmarketing | Mar 3, 2025 | Email
Many nonprofits focus on open rates and click-through rates as key email performance indicators. While important, these metrics don’t tell the whole story. True success comes from tracking engagement depth—how recipients interact with your emails over time. Key...
by fdmarketing | Mar 2, 2025 | Email
Monthly donors are the lifeblood of many nonprofits, providing consistent support that allows organizations to plan for the future. But signing up a monthly donor is just the beginning—keeping them engaged is the key to retention. If donors feel disconnected or...
